Red Shoe Luncheon

Every year, the Ronald McDonald House hosts their Red Shoe Luncheon. Premiere’s owner, Delores Crum, is a big proponent of RMHC and always sponsors a table to this event. We often invite some of our clients and team members to attend the event. This year, we had team members from Pearl Events, Townsely Designs, Wild Onion Ranch and Garden Grove present as a few of our table guests.


It was a lovely afternoon at Brazos Hall. We were greeted at the door by members of the RMHC team and told which table at which we would be sitting. As we made our way through the room to our table, we were greeted by 2 Dine 4 who were passing out glasses of bubbly for attendees.

Tables were set up throughout the room with white pinwheel linens that added some texture to the room. Red iridescent crush napkins hung beneath the Batch Austin red shoe cookie and the program for the day. Fiori gold flatware was perfectly paired with the gold chiavari chairs. Lunch was served on the Abigail china.


Guests were given the first 30-45 minutes to mingle and walk around the venue. We were given raffle tickets to drop them for a chance to win a pair of red shoes. Delores even won a pair this year!

Kendra Scott had their own table set up where guests could purchase jewelry directly from the ladies. 20% of the sales from the event went straight to Ronald McDonald House charities as well!

Guests were asked to take their seat as Liz Hocker took the stage and welcomed everyone to the event. 2 Dine 4 served a de-LICIOUS southwest chicken salad and bread rolls and jalapeno corn bread with butter. As we were eating our meals, Carolyn Schwartz, the CEO and Kim Rose, the Board President, took the stage to go over the Ronald McDonald Charities of Cenral Texas Programs.

Afterwards, we were shown the RMHC mission video. If you weren’t crying from that, the Janda family took the stage and really pulled at your heart strings. The Janda family is a family who has used the RMHC services for the little baby girl. They shared their experience and their testimony on the Ronald McDonald House Charities of Central Texas and spoke to just how important what they do is to families around Central Texas.

After we finished our salads, plates were cleared and fresh fruit with whipped cream was served in a martini glass. At this point, Tala Matchett and Liz Hocker talked to all of us about the future of RMHC and how they need continuous support from the community to continue doing what they’re doing.


Raffle winners were then announced and the afternoon come to a close. On our way out we were given a red velvet flavored Nothing Bundt cake, which was to die for!

We so look forward to this event every year and love being able to share it with our friends and clients. If you haven’t already, please consider donating (time or money) to Ronald McDonald House Charities of Central Texas so that they can continue helping our friends, family and neighbors.


Event sponsors include: Hoar Construction, Texas Capital Bank, Batch, Brazos Hall, Dynamic Reprographics, Kendra Scott, Nothing Bundt Cakes, Premier Parking, Premiere Events, Twin Liquors, Nordstrom and Urbanstems.

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